Gladius
LoadingLivePowering Elmer Auto Reconditioning · 10 detailers · 3 Florida rooftops
The dealer stack. Replaced.
One platform replacing the eight-to-twelve vendors every dealership pays for separately. AI receptionist. Two-Tap Pencil desking. Customer passport for life.
No per-seat fees120-day pilotAnnual contract
gladiuscrm.com/deals/active
MR
Marcus Rivera
Walk-in · Pre-approved · 720 FICO
2024 Toyota Camry XSE
Stk #T24-1187 · Wind Chill Pearl · 12 mi
$34,890
Trade
$18,200
2021 Civic Sport
Payoff
$12,400
Capital One
Net Equity
+$5,800
Positive
Equity Position
72%
Monthly Payment
$487/mo · 72mo · 5.9%
Eight vendors. Eleven thousand a month. Leads in the cracks.
CRM that does not talk to the DMS
Call tracking from one vendor, texting from another
BDC service that costs more than a full-time employee
Appraisal tool that gives one number with no context
Website, reputation, and payment vendor — three logins, three invoices
No persistent connection to the customer after the sale
8 – 12
Vendors
$7,600 – $11,000
Wasted Monthly
See it in action.
Three screens that replace your entire vendor stack.
gladiuscrm.com/inbox/calls
Incoming Call
Sarah Chen · (813) 555-0142
LIVE
Answered in 4.2 seconds · No human needed
One platform. One login. One invoice.
Gladius replaces the entire fragmented vendor stack with a single platform built by operators. Every lead answered in under seven seconds. Every deal structured on one screen. Every customer connected for life.
AI Receptionist
Answers every call in under 7 seconds. Qualifies, captures intent, warm-transfers with context.
Two-Tap Pencil
Trade, payoff, taxes, fees, lender terms, monthly — one screen. Customer signs on their phone.
Customer Passport
Permanent customer link — equity, service history, next offer. One link, any rooftop, for life.
Equity Engine
Every unit repriced overnight. 6:30 AM priority alerts. Hottest leads before the doors open.
DMS Integration
Five-tier ladder: Tekion, CDK, SFTP, browser extension, CSV. Day-one universal answer.
Unified Inbox
Calls, texts, emails, Facebook leads, web forms — one screen.
Purpose-built engines for Automotive Dealerships
Appraisal Engine
Trim-aware comps, multi-source consensus, confidence intervals, velocity-based days-to-turn, immutable audit log.
Equity Engine
Overnight repricing of every unit and customer position. 6:30 AM priority alerts. Hottest leads before doors open.
Employee Performance
Floor KPIs, close rates, speed-to-lead by rep, coaching triggers, comp tracking, gamified leaderboards.
AI Operations (Gladius Brain)
Cross-vertical AI. Predictive staffing, demand forecasting, automated follow-up, anomaly detection, natural-language reporting.
8 – 12 vendors. One replacement.
The average dealership pays $7,600 – $11,000/mo across 8 – 12 disconnected tools. Gladius replaces all of them.
CRM
DealerSocket / VinSolutions
Call Tracking
CallRail / CarWars
BDC
Outsourced BDC Service
Appraisals
vAuto / KBB
Website + SEO
Dealer.com / DealerFire
Reputation
Birdeye / Podium
Gladius — $999/mo
One platform. One login. One invoice.
How Gladius compares
| Solution | Monthly Cost | Weakness |
|---|---|---|
| DealerSocket + VinSolutions + 6 others | $7,600 – $11,000 | Disconnected. Each vendor owns one piece. Nothing talks. |
| DealerCenter | $300 – $800 | DMS-first, CRM bolted on. No AI, no customer portal, no equity engine. |
| Tekion | $2,500+ | Enterprise play. Prices out independents. Slow to deploy. |
| Gladius CRM | $999/mo | One platform. Everything included. |
Pricing
Replace 8 – 12 vendors and $7,600 – $11,000/mo in waste with one platform.
Independent
1 rooftop
$999/mo per location
- Full platform
- AI Receptionist
- Appraisal Engine
- Customer Passport
- Email + SMS
- Call tracking
Most Popular
Growth
Up to 3 rooftops
$1,997/mo per location
- Everything in Independent
- Multi-lot management
- Equity Engine
- Advanced analytics
- Priority support
Enterprise
Unlimited rooftops
$3,497/mo per location
- Everything in Growth
- Dedicated CSM
- API access
- OEM reporting
- Custom integrations
- White-label
120-day proof-of-value pilot. Annual contract. No per-seat fees.
The average dealer pays $7,600 – $11,000/mo across 8 – 12 disconnected vendors.
Meet the Founder
“I did not study the market. I am the market.”
I was eighteen on a dealer lot with no connections, no degree, and no fallback. By twenty-six I had done what nobody in my family had done before — not because I was smarter, but because I refused to stop when the answer was not obvious.
I taught myself to code. I taught myself to sell. I taught myself to read a deal, read a room, and read the data most people ignore. Gladius exists because I got tired of paying for software built by people who have never sat across from a customer.
Ricardo Gamon
Co-founder & Operator · Gladius Technologies LLC · Age 26
8 years
on the floor
Self-taught
engineer + operator
First gen
to build something this big
See it live.
Book a demo with the founder. Not a sales team. The founder.
Or call us: (813) 723-8631